Senior Digital Marketing Manager

Our Global Newxel Team consists of 285+ energetic and mission-driven professionals. We use a values-led approach to create roles and opportunities and collaborate with customers that help grow our people and get wonderful results.

We are looking for a functional Senior Digital Marketing Manager, who will apply trending digital marketing approaches to:

  • creating short-term campaigns (ads, inbound, omnichannel / Google, LinkedIn) to support the sales team’s lead-gen activities;
  • developing and launching a long-term digital marketing strategy.

A day in life / Daily routine

  • Develop and implement a digital marketing strategy
  • Deep client analytics and applying an ABM approach to lead generation
  • Full-cycle management of omnichannel digital marketing campaigns for Newxel services promotion (B2B and B2T audiences; paid social, SEO/SEM, PPC)
  • Collaborate with Sales Team for lead-generation campaign creation
  • Develop and execute inbound marketing activities
  • Increase the number of qualified leads and conversion rates
  • Increase referral traffic and conversions
  • Create and implement a client engagement strategy
  • Create and promote case studies
  • Manage CRM implementation (HubSpot)
  • Manage content quality and brand TOV sharing
  • Develop and run GTM strategies for new services

Key OKRs

  • Qualified leads
  • Conversions & Conversion Rate
  • Referral traffic
  • Cost per Lead
  • Goal Completions
  • Share of voice

Is it a match?

  • You are result-driven and passionate about digital marketing performance
  • You are ready to “roll up your sleeves”, build up efficient processes, apply multiple approaches, and monitor their performance to define the best
  • In B2B marketing campaigns, you orient to and communicate with a Person and his needs
  • You think and decide quickly. Your motivation is “to achieve”, not “to avoid”
  • You are ready to take on challenges and achieve realistic short- and long-term goals
  • You are ready to be a Leader for the B2B marketing team, demonstrate a strong role model, and be a company ambassador, functional expert, and mentor
  • You are enthusiastic about creating, testing, and promoting new services
  • You have hands-on experience in the Product-Led-Growth, ABM, and inbound lead generation strategies

Requirements

  • 5+ years of proven experience setting up digital marketing campaigns and growing B2B audience website traffic in the IT industry in the EU/USA and other global regions
  • Experience growing leads, developing, testing, and distributing digital marketing and advertising campaigns
  • Hands-on experience and advanced knowledge of Google Analytics, Google Data Studio, LinkedIn campaign manager, Facebook business manager, Ahrefs, SEMRush, and other analytical and ad tools
  • Data-driven and analytical thinking with a proactive attitude to work
  • Strong project management skills with the ability to understand business needs and effectively work with a multidisciplinary team
  • Well-developed communication, writing, organization, and collaboration skills
  • Successful experience building strong collaboration with the sales team in the lead-generation process
  • Advanced English

Will be a plus

  • CRM system management experience
  • Experience building JTBD and launching ABM campaigns
  • Experience in content distribution via different channels such as Quora, Reddit, etc

What we offer

  • Competitive salary
  • Medical insurance
  • Tax compensation
  • Full remote
  • A fun and dynamic community where you can make a difference

About the project

Newxel is a global one-stop-shop that offers a multitude of R&D services to scale companies’ capacities.

For many years, Newxel has been helping enterprises and innovative startups from a variety of regions and sectors to set up their software development teams and R&D offices in Ukraine.

Our services are architected upon the principles of transparency and flexibility reinforced by our competence and vast expertise, 500+ tech talents on board, and over 100+ clients we serve.

Today Newxel has representative offices in Europe, The US, Israel, and several development sites in Ukraine.

Job Category: Marketing
Job Type: Full Time
Job Location: Kyiv Remote

Apply for this position

Allowed Type(s): .pdf, .doc, .docx
Book a Call